Beyond Beyond Well Being

Marketing 101: place your message in a location where it is most likely to solve an immediate problem.

Yuch. Of all the animals to dominate every twelfth year, why does it have to be the RAT?

I guess it's just one of those things that doesn't ship well to The West. I suggest we change it to the "Year of the Titmouse".

Ooops. Turns out the titmouse isn't a mouse at all - it's a bird! Easy mistake to make. :)